Archive for the 'Quick Biz Tips' Category

Quick Tip – 7 Days to Making Money Online

Tuesday, April 21st, 2009

I’ve been on the Web making money since 2000. I’ve subscribed to and unsubscribed from many newsletters/ezines in that time. When all people want to do is sell me expensive stuff that doesn’t work or is nothing new, I usually opt out. These days, I’m only getting (and reading) ezines from a handful of internet marketers. I tend to gravitate to those with ethics who also offer nuts & bolts information, at reasonable prices.

Dave Bullock is one of those marketers. I enjoy his ezines, because they tend to be very brief and to the point, just like I like them. I’ve bought quite a few of his products. They are generally step by step and offer exactly what the sales page advertised.

David Bullock has just released his latest product… I’ll be doing a review in a week or two, but time is of the essence…

It’s kind of funny… he used his own mechanic brother as the guinea pig, giving him a 7 day plan… and… well the results are in…

You can get the details here:

http://7dayprofits.info/

I’ve just bought this product myself, and I’ll be putting it into motion, so we’ll see what happens. I’ll post my results here in this blog.

HINT: After you read the case study and what Dave is offering, scroll all the way to the bottom of the page and click the purple elephant for an extra special price. It’s really a steal… but it’s only good until May 1st, so hurry up!

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Tips for Building Successful Google Adsense Websites

Monday, April 20th, 2009

You may have heard that building Google AdSense websites is the way to go in building your online home business, and I don’t disagree in theory, but there are right and wrong ways to go about it…

Google Adsense has changed over the years but it remains as one of the most reliable and efficient ways to earn cash online.  It also offers a solid method of using advertisements to earn money.  Since most of the technical work is done by the company, website owners simply have to strategize carefully in order to make their sites compatible with high-paying Google ads.  But since much of the control over which ads are placed on your website is out of your hands, can you truly build an Adsense-ready website?  We look at the ways you can make this possible:

Build a site with Adsense in mind.

In a vast marketplace called the Internet, there are some happy accidents.  A few blessed site owners were just happily typing along, providing great content in their industry-specific sites and lo and behold, Google Adsense came a-calling.  Not only that, Google liked their sites so much it even placed high-value ads just to show its appreciation.

But these are happy accidents and if you rely on them, you have a 50-50 chance of succeeding.  If you truly want to build an Adsense website, you have to make sure your efforts don’t go unnoticed.

To build a site designed for Adsense, follow these steps:

1. Focus on providing content.

Not just plain content but good, high-quality content.  The kind that people will want to read, the kind that attracts other sites.  The key considerations here are relevancy and value.  Google Adsense is notorious for being picky about the websites it places ads with.

Putting up a website with some content will not cut it.  Your site has to offer consistently great content.  So polish up your copywriting skills, research your articles, post useful write-ups or if you haven’t got the time to do it, hire someone to provide content for your website. Your content doesn’t have to be written like an encyclopedia; a casual, conversational tone is fine. But… it DOES need to have good grammar, proper spelling and make sense.

Also, if you want to build an Adsense website, don’t build a directory site.  Google Adsense ads are rarely placed here.

2. Be in good company.

Google places value on the types of links your website has.  The better the links are, the higher your website’s value.  Think of it as getting the thumbs up sign from recognizable and respected people in your industry.  This, in spite of the fact that you yourself are not as famous as they are.  Once Google reviews your website for Adsense, they will find excellent links and let you run quality Adsense ads.

3. Put value in the structure of your website.

Other than content and links, a Google Adsense website is a well-constructed piece of work.  If your pages often hold up a sign that says, ‘Under Construction’, Google won’t bother with you.  Try to eliminate or at least minimize any broken links and build a website that is well-designed and easy to navigate.  A website that is easy to use is also attractive to visitors, who will otherwise leave in a huff if your website proves to be difficult and unfriendly.

4. Work with keywords that make more money.

Some keywords cost just 5 cents while others can cost from $10 to $20 per click.  These are the keywords you should go for.  Imagine having 1,000 visitors clicking on a 5-cent ad versus 500 clicking on a $20 ad and you have an idea of the value of using the right keywords and phrases on your site.

5. Follow Google Adsense policies.

Google has restrictions on certain issues, including sexual content, lewd language and materials that are unreliable.  Check out their policies to find out within what boundaries you’ll have to work.  If you don’t meet certain criteria, all your hard work will be ignored.

You also need to have a privacy policy that meets the Google AdSense requirements.

6. Optimize your website for the search engine factors.

The more relevant you are to a certain topic or industry, the higher your chances of getting noticed.  To build an Adsense website, focus on producing content and building links that increase the relevancy of your site.  This helps place you in high rankings for search engine results.  Produce content that will get you noticed and try to keep your offerings original.  Original content has a better chance of getting good reviews than re-published ones.

7. Draw in targeted traffic.

If your site is all about football and you want to increase your relevancy for Google Adsense ads, your best bet is to attract traffic that likes football.  They are more likely to click on your ads than people who aren’t interested in your topic.  Getting targeted traffic will help raise your revenues and help you earn more from your Adsense website.

So, follow these 7 tips for building Google AdSense sites that have quality, and before you know it, you’ll be positioned to start making money online.

For easy to follow videos on using AdSense, I can’t recommend Michael Cheney enough. This guy really knows what he’s talking about…

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Tips for Making Money Online Through Affiliate Marketing

Thursday, April 16th, 2009

Are you thinking about joining the world of affiliate marketing? You might have heard from a lot of people that affiliate marketing is one of the best ways to make money online, and I have to agree.

Affiliate marketing provides solid benefits for both the affiliate and the online business paying out affiliate commissions. With this type of marketing, an online business can increase its traffic on the website, thus, generating more sales. In addition, the affiliate earns his revenue by simply referring people to the web site where the products and services are found.

Every customer visit is converted to an agreed amount of commission for the affiliate. Though many people have already ventured into this kind of business, it doesn’t mean there is no room left for you. The Internet provides numerous clients and you can earn money if you use effective methods of affiliate marketing. Here are some ways to increase your online earnings:

1. Join pay-per-click (PPC) programs

Make use of the Internet efficiently. With the number of websites currently online nowadays, which by the way keeps on increasing at a fast pace, you need to make your web site stand out from the rest. Although, it would be impossible to create a site made for everyone, you can improve your site one step at a time.

Be sure your site reaches people worldwide. An effective way to do this is to join a pay-per-click program. Here, you are required to pay a search engine such as Google and Yahoo when someone clicks on an ad that directs them to your website. Although it can be quite expensive, the rewards are worth it.

It’s important to note that this method is filled with potential for wasting money. I wouldn’t start with this method, and maybe wouldn’t do it at all unless you take a solid course in how to do Google Adwords (or other PPC) the right way.

2, Use AdSense efficiently

AdSense is yet another way of making the most of your web site. This method is quite basic, furthermore, the rewards you could possibly gain counters the negative effects on your web site. It works by charging advertisers a service fee so their products can be advertised on websites. When people check out these products on your site, then you start generating your income. Though they make your site unattractive and a distraction to some people, they are seldom ignored.

Learn more about how to do Google AdSense with Adsense Video guru, Michael Cheney

3. Communicate with your customers

Just like other forms of business, affiliate marketing essentially needs customers to run successfully. Given that this type of marketing runs online, another way in which you can persuade prospective customers into buying your promoted products and/or services is through the use of e-mails. You can start emailing your customers and you may set up software which allows you to respond their queries immediately. When these people keep hearing from you, there’s a big probability of them finally taking notice of the products you are promoting.

Sending unexpected, printed greeting cards is another way of keeping in touch with customers in a very real, caring way. Check out my preferred system for sending cards.

In the end, you’ll find out that affiliate marketing is really simple to set up. You can’t make money online without your computer, Internet connection and your own web site. The rest, as what most people say, is history.

Find out how you can earn affiliate commission checks in just 1-3 hours every week by completing ONE simple assignment. Even without a website, experience or even an idea! Go to this easy affiliate marketing course

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More Tips for Online Business Ownership

Wednesday, April 15th, 2009

In my ongoing series on starting an online home business, here is another set of tips for you to ponder and digest…

Business ownership can be hard, or at the very least, extremely challenging. This is especially true for people who do not have previous experience in the business or in the field that they are getting into. This is the reason why most experts advise going into businesses that make use of your hobbies, your talents or your interests. Not only will you find the business more fulfilling because you enjoy it, you will also find it easier to set up because after all, you already know so much about it.

If you know what you are about, it will be easier to set up the company. It will be faster to gather resources because you already know the people in the industry or in the field. The key is knowledge and readiness for the business. Below are some other tips that you might find useful when you are putting up your own business. Read on.

1. Know your industry.
It is easier to get into a business that is connected to the industry or field that you are into. This is because you already know people or contacts within that industry. Also, if you know the industry, you will be able to better understand how it works and how consumers in the field think, thereby anticipating product booms.

2. Know your product.
Before starting your business, know as much as you can about your product. Find out how to make it and how to distribute it. Ask people about the things that they look for in that particular product. Get to know the consumers and look at what makes them tick. You will be surprised at the wealth of knowledge that you will get when you ask them directly.

3. Get a good location.
This is true for people whose business involves retail and selling. Having a good location will mean better access for people and more chances to be known. Unless you have a truly innovative and great product or service that is newsworthy, your next bet is creating brand awareness is your location. Of course, if you’re starting an online business, then location is not really an issue, as the whole world wide web is your location!

4. Check your capital.
Some business require more capital than other business. This is especially important for people who do not have that much money to spare but want to start a business to secure their future. Check the business that you are going into. Make sure that you have enough money for the start up and again for the duration of the business. Remember that expenses will not only be there at the beginning but also as the business progresses.

Check out this video on how you can have a local, offline business and still make money online:


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Positive Thinking Your Way To Success?

Tuesday, April 14th, 2009

You have heard it said before, “Positive Thinking Your Way To Success”. Or, “Think Positive, and You Will Succeed!”. Is it really that simple? Well, there is a little more to it than that, but Positive Thinking is certainly a great starting point.

Whether you realize it or not, your thoughts have a big impact on your life and especially your business. Learning to monitor and change your thoughts is a big task, but it is essential to making your dreams a reality. The way your mind works has a direct effect on the way your business and life develop.

How exactly does your thinking affect your life? Scientists are just beginning to figure out the intricate relationship between your mind and the results you get. There is a lot of evidence that proves that your results are directly determined by your thinking.

But monitoring your thoughts day in and day out can get overwhelming. It does not come naturally to people to censor their thoughts. If you have ever tried to do this, you know how difficult it can be to go through your day and evaluate what you are thinking about every moment.

Fortunately, there is a short cut to monitoring your thoughts. Your positive thoughts create positive results, but there’s a step between your thoughts and your results. That step is your feelings. Your thoughts create feelings, and your feelings create the actions that you take. Ultimately, your actions determine your results.

You can instantly know what your thoughts are by monitoring your feelings. The way you feel is related to what you are thinking about. If you are feeling bad, you are thinking of things that are taking you away from your main purpose. If you are feeling good, you are thinking things that are fostering your purpose.

Once you decide your purpose or your goal, your thoughts will either move you closer to your goal or away from it. You can tell what you are thinking, based on how you feel. If you feel discouraged, depressed or otherwise down, you know that your thoughts are not aligned with, or supporting your goals.

The easiest way to make sure you are thinking positively is to monitor your feelings. If you feel bad, steer your thoughts into a positive direction. Sometimes this is easier said than done. In times like that, read something uplifting. A success story, or some motivational quotes, to help you turn your thoughts positive.

There may be some effort required to keep you on track. Remember, every time you overcome a negative experience, your confidence grows, and you will feel better. The better you feel, the more supportive your thoughts are and the closer you are to making your dreams a reality.

The more proactive, current way to refer to positive thinking is the framework of the Law of Attraction. I really believe in this approach to life, because I have seen its power firsthand. Now, you can join the Boundless Living Challenge, which lasts over the next 45-days and can truly transform your life. Check it out!

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5 Tips for Getting Started in Your Own Home Business

Monday, April 13th, 2009

Running your own business is a rewarding but demanding career and life choice. There are many different opinions about how to start a business from writing and researching a detailed business plan, to jumping into it with passion only, it still boils down to one thing: a collaboration of all talents and efforts are needed for a business to work.

If you are planning to come up with a business and you need some tips on how you can start, consider the following:

1. Start with an idea. This doesn’t have to be a brand new invention or new product. In fact, many successful small businesses have found a way to deliver an existing service more efficiently or economically or have customized an existing product or service.

2. Put together a business plan. This doesn’t require hundreds of pages with thousands of charts. Use the plan to research things like how much you can charge for your product/service, how much it will cost to produce or deliver (include variable & fixed costs), and the size of your potential market (i.e. # of customers). The plan should evaluate your competitors – how many competitors, how strong are they, where are they, how will you compete. The plan should state what is required to enter this market, barriers to entry such as high fixed costs (factories, restaurants) and government regulations that must be met.

3. Determine if you need financing. Your business plan will include a section on financing. How will you pay the costs to start and run your business? Do you need a bank loan? Use credit cards? Self finance? Also, you’ll need to consider how much salary you need to support yourself while starting your business.

4. Put together your initial marketing plan. Marketing need not cost a fortune. Some businesses require very little. For example, many service businesses such as accounting firms build their practices through word-of-mouth referrals. You can join free or low-cost associations to build awareness of your small business. Again, your business plan (product, customer, competitor) will help you determine the marketing efforts you need to undertake.

5. Build your infrastructure early. This doesn’t mean build a big factory or a fancy office. In business ownership, it simply means keep accurate customer records, a clean set of updated books and a technology foundation, if necessary. One of the downfalls of many small businesses is that they don’t know if they’re making or losing money (i.e. the need for a clean set of books). Another downfall is when small business owners try to sell their company years later but lack accurate customer history and customer information. Many times, the customers of a small business are its best asset, and, without the records, the small business can be sold only for salvage.

Learn more about my favorite tool for starting an online home business here

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Keeping the “You” in Your Online Home Business

Monday, April 13th, 2009

When you’re launching a new business — even an online home business — you don’t want to lose sight of one of the most important principles… you.

In all likelihood, your new home business is a one-man or -woman operation. If you can’t or won’t work, then nothing gets done. So, it’s important to make sure nothing happens to you. Today’s guest blogger, Joseph Lizzio, offers some sound advice along those lines.

When Planning Your Business, Don’t Forget About You! 
by Joseph Lizio

Many new entrepreneurs spend a lot of time planning their business. They do this to ensure that once their doors are open things run smooth and that they have a real chance for long-term success.

Most go out and write a business plan. Business plans are great tools in planning your business as well as thinking through all of the small things that business owners have to deal with each and every day. They are very good road maps for a business owner.

But, there is one thing that almost all new business owners miss – and that is their personal situation. They miss it because they get so engrossed in planning the business side. Further, most business plan templates or software just do not cover this issue.

To be a successful entrepreneur, a business owners needs to have the least amount of disruptions (non-business disruptions) possible as well as have the ability to take advance of all opportunities that come their way.

This requires a very solid personal foundation. An entrepreneur must first be mentally ready to put in long hours, make hard decisions and choices and be willing to do what it takes to succeed (take risks). They must also be willing to make personal sacrifices for the business knowing that these scarifies will pay off in the long-term. And, lastly (and most importantly) they must be financially prepared.

This can mean:

  1. Having your personal finances in place so you are not reliant on the business to cover your living expenses. Most businesses take 12 to 18 months just to break even. If the business owner is counting on the business to provide them a salary from day one – they are setting themselves up for a quick failure.
  2. Reducing personal obligations to the lowest level possible by either consolidating debt into one low monthly payment or eliminating personal debt all together.
  3. Lowering living expenses to the most basic of needs. Luxury items are out – stick to just the basics for survival.
  4. Improving credit scores. Regardless of what you may have been told – your personal credit history really, really matters. Should you need working capital or some other type of loan for your business – your personal credit history will come into play. Should you need trade credit or store credit or even insurance – your personal credit history comes into play.

By making yourself the as lean as possible – reducing personal distractions and putting yourself into a position to jump at every opportunity – will go a long way towards your business success.

Everyday I come across entrepreneurs who either have great ideas or growing businesses but cannot get them to the next level because their personal situation (bad credit or personal money needs) stands in their way.

Don’t be one of them.

About the Author: Joseph Lizio holds a MBA in Finance and Entrepreneurship and has a strong commercial lending background. In his current venture, Mr. Lizio is the founder of Business Money Today – www.businessmoneytoday.com – a site designed to help business owners find and obtain capital to grow their businesses.

There’s a great resource on this topic that I can heartily recommend. Get more info on developing effective business habits here.

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Partnering With Your Spouse

Friday, April 10th, 2009

Having an online home business can be great fun, and if you do it right, lucrative as well. So, chance are… sooner or later, your spouse/domestic partner will become interested in either partnering with you in your business or building their own online home business.

That may sound great, but it can also present a number of significant challenges that can make or break your home business. Living with your husband or wife or live-in partner can be challenge enough. Working with that person at home as well could put one or both of you over the edge, if you’re not careful.

I don’t want to scare you, though…Working with a significant other has its drawbacks, but it also has its rewards, and it can be done successfully if you are both dedicated to making both your relationship and your business work.

The biggest drawback of running a business with your partner is the chance of more conflict. Nothing tests the waters of a relationship more than the confrontation of working with someone you are personally involved with in close proximity. It is generally more recommended for couples that already have a strong relationship, and have quite a bit in common. However, it is possible that those couples that have seemingly drifted apart can use the business to bring them back together again. It is important for every couple to have goals in a relationship, both personal, and vocational.

The biggest advantage of working with your significant other to start and run a home business is that it challenges you to strengthen your communication skills as couple. You will quickly learn how to work through many differences while you are running a business. Another big advantage is that it can help you learn more about one another, which you don’t already know of each other. If you and your partner can learn to get along while running your business, it could have a positive effect on your whole entire future as a family.

In order to successfully work at home with your partner, you need to remember a variety of points. The most important is to make sure that you divide your time between work and play. Although your business may consume the majority of your life-especially during the early days of running it-you still need to schedule play time with your partner.

This means making sure you set aside at least one day a week where you and your partner will go to a movie, have a nice lunch together or whatever else couples are meant to do together, besides run a business. In fact, if you have never committed to working on this big of a project together with your partner, you may consider it a blessing as you read this article.

Starting a business with your partner will help keep your life in balance, and give you something healthy to talk about, so you do not continue to argue like you used to. Not only that, but it will open the door to other activities that you never thought you would enjoy together. If you take advantage of this opportunity, it will also provide an incentive for you to want to work on many other areas of your relationship as well.

Besides scheduling work and playtime with your significant other you may also need to divide business duties up according to strengths and weaknesses. This may take some maturing on both of your parts as a couple, because you will have to rise above any hurt feelings during this time of delegation. For instance, if you tell your wife that you think you should handle all the business finances, and it is not because she is a woman, but because she is the one who maxes out the monthly credit cards, your wife will need to not take offense.

Likewise, if your wife says that she thinks she should handle all the business calls because she is better at talking to people than you are as the husband (or boyfriend), then you need to respect that. Whether you are male or female, this paragraph applies to you. Both men and women in a partnership need to not take offense, and generate professionalism in business, even if their partner is the one they plan on spending their life with, or are already married to.

Other aspects of running a business involve trust with your partner. For instance, you need to include your partner in all major business transactions, such as purchasing new land or a building, or even new computers for the office. The best way to keep the lines of communications open to help foster trust between you and your live-in associate is to set up weekly meetings where these matters will be discussed. If you set up formal meetings this will help you keep your work at work (even if you still work in your home) during work time and not take it home with you, or on break.

If you follow all the above tips, and remember the rewards of starting a business with your significant other, then the challenges that you face with your partner will seem less and less. Not only that, but if you and your partner have a clear vision, and have set goals for your business that you will run together then you as a couple are more likely to succeed at this business.

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